The Incentive Blog

Thoughts, insights, and smart analyses from the Incentive Team.

The bright future of Video Collaboration

Tuesday, November 04, 2014 4:03 PM 0

Video Conversations in Incentive 3.3

Video Collaboration is not just a fancy thing; one might even claim that it's not fancy at all - video's been around the Internet for many years and so has collaboration.

The thing, however, is that video conferencing and all other professional video services have so far been to difficult to both setup and use. Still - correctly used - video is a very powerful tool for internal communication that can uncover hidden talents and business opportunities we would not have been able to spot otherwise.

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Los Angeles is the most interesting tech startup region

Wednesday, October 22, 2014 11:24 AM 0

Since we moved Incentive to the US we have constantly been asked - why Los Angeles? We gave a brief answer in this blog in May 2013 and another more lengthy one in December.

Today, we can look back upon our choice as a very wise one. Several industry experts have since praised the so called SoCal-area as being one of the most interesting tech startup region in the US, and even among the top in the world.

In October 2014, Techcrunch declared that "There's Something Going On In L.A." - inspired by Mark Suster's great analysis of the SoCal region as one of the most successful ones.

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Why video conversations are so important in social business software

Monday, October 13, 2014 3:00 PM 0

With the latest release of Incentive 3.3 we introduce the amazing technology called WebRTC and a new feature called Video Conversations.

WebRTC allows us to run Video Conversations within Incentive with absolutely no plug-in or any other installations whatsoever. All you have to do is to click OK to give your web browser access to your camera and you're ready to go.

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Social Intranet Readiness Checklist #6 - Would you benefit from a Google of your own?

Monday, September 29, 2014 4:06 PM 0

Earlier this spring, we published a Social Intranet Readiness Checklist that you can apply on your own organization to check whether you are likely to benefit greatly from a social intranet or not.

If you've answered 'yes' to at least one of the six questions, your organization is probably ready for a social intranet solution. If you collected more than just one 'yes', you should definitely look for a social intranet solution as soon as possible.

We dig deeper into each one of those questions - and continue with the sixth one:

Would you like to be able to search your company for knowledge from one single point-of-entry?

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A social intranet does wonders to your company culture

Thursday, September 18, 2014 3:09 PM 1

Many organizations understand the ineffectiveness of email overload. Some organizations also realize the power of storing all knowledge in a single repository and being able to retrieve it from one single search bar. And further, a few organizations have grasped that a social intranet is a remedy to all of the above.

But how many organizations have understood how powerful a social intranet is when it comes to strengthening your company culture? Have you?

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Social Intranet Readiness Checklist #5 - Is it important that you own your data and keep it safe?

Tuesday, September 02, 2014 3:53 PM 0

Earlier this spring, we published a Social Intranet Readiness Checklist that you can apply on your own organization to check whether you are likely to benefit greatly from a social intranet or not.

If you've answered 'yes' to at least one of the six questions, your organization is probably ready for a social intranet solution. If you collected more than one 'yes' from the questions below, you should definitely look for a social intranet solution as soon as possible.

Let's dig deeper into each one of those questions - and continue with the fifth one:

Is it important to you that you own your own business critical data and keep it safe?

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The Enterprise Social Network market is anything but quiet

Thursday, August 28, 2014 4:02 PM 0

Roaring cat

Last week, an article on CMSwire explained that the Enterprise Social Network (ESN) market is dead - much thanks to giants like Microsoft and Facebook.

At Incentive, we don't agree with the premise that this market space, ESN, has been quiet - quite the contrary - and that what's being done by Microsoft and Facebook will kill any opportunity for other companies to play in this space.

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Get awards for your social intranet efforts

Monday, August 25, 2014 4:27 PM 0

Implementing, building and deploying a successful social intranet is a hot topic. If you succeeded particularly well, others will want to know how you did and see the results.

It may be hard to show others what you are doing within your ESN-solution, but to enter and win awards is a great way to do it. Share your best practices, help others in improving their intranets - or simply shine.

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7 Things Great Employers Do (That You Can Too)

Tuesday, August 19, 2014 4:20 PM 0

Why are some employees more excited about their jobs than others?

This question is asked many times in HR articles and sometimes even find its way to the regular news section. Many try to answer it by giving a coach-related speech about how you can change you view of your workplace - but now a study concludes that it's more often the workplace itself that matter.

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Five simple tips for good internal communication

Wednesday, July 09, 2014 10:10 AM 0

Content is king

Start with a social intranet implementation, then add useful content. If the content is useful - you will automatically improve your internal communication skills; just by facilitating relevant content at the terms of your colleagues. 

Continuously remind everyone that a social intranet is a community effort, so there will always be others out there who can help make the information more clear if needed. The bottom line is to help others solve a problem or better understand an issue. If your information does that, then you've succeeded.

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Struggling with a Social Intranet User Guide?

Thursday, July 03, 2014 3:39 PM 0

photo credit Flickr Florin Gorgan

Before rolling out your social intranet you need to prepare a social intranet user guide or policy for approval by management. Where do you start? It's easier to just go with what you know and write all the don'ts... But is that really a good way to engage employees to contribute content on your social intranet? No. Write what they can do!

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Social Intranet Readiness Checklist #4 - Do you have a bad experience from intranets?

Wednesday, June 25, 2014 4:04 PM 0

Earlier this spring, we published a Social Intranet Readiness Checklist that you can apply to your own organization to check whether you are likely to benefit greatly from a solid intranet or not.

If you've answered 'yes' to at least one of the six questions, you should begin looking for a social intranet solution. If you have more than one 'yes', you should get a social intranet running as soon as possible.

We dig deeper into each one of those questions - and continue with the fourth one:

Do you have a previous bad experience of a traditional intranet?

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The intranet is dead. Long live the intranet!

Thursday, June 19, 2014 1:15 PM 0

Just two years ago, advocates of the social intranet had a hard time explaining to information workers what it was  - or more exactly, what it was good for?

Today, it's very different. Not only do most information workers know what a social intranet is - they also feel that they need one! At Incentive, we have a constant flow of interested organizations who stand in line for getting a demo of what amazing things can be done just by merging people's social skills with the power of a solid software platform. For work-related stuff, of course.

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Are you able to work when the intranet is down?

Friday, June 13, 2014 10:07 AM 0

What if the intranet where you work goes down? Will you still be able to work? Will you be able to manage your daily chores? Can you find what you need when you need it?

Perhaps you can. And perhaps you might even believe that is a strength, but in reality it's not. It just means that your intranet sucks.

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Let's send your last internal email

Thursday, June 05, 2014 11:34 AM 0


Most organizations feel overwhelmed by the amount of internal email messages that flood the inbox every day; messages that to some extent should be important but risk being nothing but time-consuming and annoying.

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Are you the new Social Intranet Manager? Here are 5 tips for you

Tuesday, May 27, 2014 4:11 PM 0

Who owns and takes care of the social intranet? And what do you call her?

At Incentive we've perhaps heard of all titles there are; social intranet manager, collaboration manager, or even employee engagement manager. No matter what title you label your social intranet manager, he or she will play an important role for the success of your social intranet - not as a driving force, but as an example of how things can be done. A facilitator, more than anything else. 

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Incentive Weekend Highlights about Social Collaboration

Friday, May 09, 2014 3:28 PM 0

Social Wordcloud

The workweek is coming to an end and the weekend is closing in - as usual we recommend 3 articles around social collaboration - this week we are focusing on mobile collaboration; allowing people to work anywhere and some hurdles for social intranet. 

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How to kick-start social collaboration at work

Tuesday, April 22, 2014 4:13 PM 0

kickstart socbiz

We often meet representatives from middle management who complain. Or at least worry a little.

A common challenge seems to be that they would like to kick-start social collaboration at their company, but the management does not.

What to do?

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Incentive Weekend Highlights about Social Collaboration

Friday, April 11, 2014 11:48 AM 0

 Social Wordcloud

The workweek is coming to an end and the weekend is closing in - as usual we recommend 3 articles around social collaboration - this week we are focusing on innovation, culture and what tools you need to get work done - enjoy! 

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Who's the Jack Andraka on your social intranet?

Tuesday, April 08, 2014 3:38 PM 0

Have you heard the story of Jack Andraka?

Just 15 years old, he used two of his favorite tools - Google and Wikipedia - to look for the answer of how pancreatic cancer can be detected at an earlier stage, and thus saving more lives. To make a long story short, he found information on the subject - open to anyone with an Internet connection - and put a couple of things together.

What he discovered was a new method of detecting cancer.

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Incentive Weekend Highlights about Social Collaboration #4

Friday, March 28, 2014 1:25 PM 0


Again, the weekend is coming soon - as usual we recommend 3 articles around social collaboration - this week we would focus on the WHY?  Why should your organisation work with Social Collaboration Tools and think as a network. Learn how Adidas Group did it or read Steve Dennings reflection of tomorrows smart working companies. 


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A social intranet helps your new talents onboard

Tuesday, March 25, 2014 1:28 PM 2

We've all been there; we've all been the new talent on a job and received a million documents, instructions and passwords - and said hello to a lot of people whose names we forget the very same second our hands stop shaking.

In short; it's hard to be the new talent. But also exciting.

The proper way to welcome the new guy onboard is to be friendly, warm and welcoming. But what about the important stuff - the documents and instructions, you may think?

Well, this is where the social intranet comes into the picture.

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Products that ensure privacy need to be dead simple

Wednesday, March 19, 2014 4:09 PM 1

Last week, at the SXSW conference, Edward Snowden joined digitally to speak about mass surveillance.

One of the things that stuck in my head was not the danger of governments peeping in private affairs. And likewise, it wasn't the correct deduction that you can't keep safe from foreign powers what you try to build backdoors into yourself.

No, the thing that really made me think twice was the notion that products that want to ensure privacy need to be dead simple to use.

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CEO Rickard Hansson: "Incentive 3 is here - you wouldn't know what a social intranet is until you've tried it

Tuesday, March 18, 2014 2:18 PM 0

So, the day finally arrived...Incentive 3 is here, and although the world will not stop and turn it's head - it's still a pretty big thing in the long run.


Because Incentive 3 is not just a brand new product within the growing software sector of social intranet solutions - it's really the very best product out there. I'm serious when I claim that you wouldn't know what a social intranet is until you've tried Incentive 3.

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Social Intranet Readiness Checklist #3 - Are coworkers, partners or customers far away?

Friday, March 14, 2014 10:45 AM 0

A couple of weeks ago, we published a Social Intranet Readiness Checklist that you can apply to your own organization to check whether you are likely to benefit greatly from a solid intranet or not.

If you've answered 'yes' to at least one of the six questions, you should begin looking for a social intranet solution. If you have more than one 'yes', you should get a social intranet running as soon as possible.

We dig deeper into each one of those questions - and continue with the third one:

How do you efficiently communicate and collaborate with someone that is far away?

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Weekend highlights about Social Collaboration #3

Friday, March 14, 2014 10:42 AM 0


The workweek is coming to an end and the weekend is closing in - as usual we recommend 3 articles around social collaboration - this week we are focusing on an use case, Social HR and the fact that we all are social and digital citizens.  

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Countdown to Incentive 3 - try it out next week

Friday, March 14, 2014 10:41 AM 0

Incentive 3 is around the corner - and with that a brand new experience of next generation social intranet software.

Next week, we will release Incentive 3; it's not just a new version of Incentive - it's more like a totally new product. Instead of pointing out what we have changed, we would like to start from the beginning and show you a brand new way of working smarter and still ensuring privacy.

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This is Incentive; a 2 minute video that explains what a social intranet is

Friday, March 14, 2014 10:39 AM 2

Nothing says it like moving images. Give us 2 minutes of your time to explain what a social intranet is, and how Incentive changes your work culture for good.

At Incentive, we have three core values we try to live by every day:

  • Don't waste time looking for answers that someone else already knows.
  • Work smarter by engaging everyone within the organization.
  • Keep your business critical data as private as you want them to be.

This video shows how we - and ultimately you - can go about it.

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Many are smarter than a few - explained in 10 seconds

Monday, March 03, 2014 4:59 PM 0

At Incentive, we often talk about how the many are smarter than the few.

Of course, we did not invent that line - but it catches perfectly what we're trying to achieve with our social intranet solution. What you do, when you decide to get a social intranet, is that you give everyone a voice and a channel.

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Incentive Weekend Highlights about Social Collaboration #2

Friday, February 28, 2014 1:48 PM 0

Social Wordcloud

Again, the weekend is coming soon - as usual we recommend 3 articles around social collaboration - this week we would like to share a checklist to help you benchmark your intranet and insights about employee engagement as well an overview of the digital workplace in 2014. 

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Incentive Weekend Highlights about Social Collaboration #1

Friday, February 14, 2014 1:56 PM 0

Social Wordcloud

Weekend is coming near - as usual we recommend 3 articles around social collaboration - this week would like to share some insights around business value of social collaboration, how we can refer to it and give you a vital  glimpse at what will happen over the coming years.

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Is social collaboration merely a way for colleagues to share pictures of cats?

Wednesday, February 12, 2014 1:48 PM 0

When people meet new challenges, we tend to start looking for tools. But we shouldn't start with the tools; we should start with disrupting the way we work.

Social Collaboration tool, such as social intranets, can assist us in changing the way we work altogether. One thing that reveals the benefits of using a social intranet is the understanding of business value.

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What's TRUST got to do with it?

Tuesday, January 28, 2014 12:57 PM 0

Dear CEO...

According to Edelman Trust barometer 2014, only 1 in 5 people trust a CEO to tell the truth. That's not particularly encouraging, is it?

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2013 was the year of NSA-scandals - 2014 will be the year of the firewall?

Tuesday, January 21, 2014 1:21 PM 0

The NSA-scandal, or more precisely the PRISM-scandal, came as an eye-opener to many. Cloud services cannot any longer guarantee the privacy of their business solutions and now they are even admitting it. 

All things that are connected to the Internet are subject to surveillance, even refrigerators. This is in itself a good thing; the more we connect the better we can analyze our environment and get both the "big picture" and the small details that, when altered, can bring great change (for example so called growth hacking)

But...the more things we connect the more things can be spied upon. Unless you keep them behind a firewall; which is backward thinking, right?

Or is it...?

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Join us on the 4th of February on our very first US event - on-site or online

Thursday, January 16, 2014 10:38 AM 0

Incentive opened its US office in Los Angeles last summer - and now we're ready to launch our very first US event on a topic very dear to us - smart use of your social intranet.

We call it "More Smart Working".

Join us at Cross Campus in Santa Monica on the 4th of February at our More Smart Working event - or follow the whole thing live on Incentive, our social network solution.

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Wanna respond quicker to market changes? Begin with having knowledge just a click away

Tuesday, January 07, 2014 4:39 PM 0

CES 2014 logotype

CES, Consumer Electronics Show, in Las Vegas is on again. As usual, visitors will take part of the future during three days; CES is after all the place where you are certain to find the next big thing, according to the show itself.

This year’s speaker's panel will focus on: "All for One; and One for All" - or more specifically how the increasing demand for quick responses to changes in the market have created a need for grounded internal communication.

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Cloud services cannot guarantee the privacy of your business - and now they're admitting it

Wednesday, December 11, 2013 3:26 PM 0

Dear CIO...

2013 will be remembered as the year when privacy went on everyone's mind - and especially yours. Your innermost secrets in the cloud can be read by the government like a handy morning paper. They've been doing it for a while, but now you too know about it.

If that is ok with you, then do nothing.

If it's not quite ok, you should consider moving your social intranet behind your firewall. Why? Because even the cloud service providers themselves now admit that they cannot guarantee the privacy of your business.

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Social intranet tips: Answer the question first - goof around later

Wednesday, December 04, 2013 1:44 PM 0

One great advantage with a social intranet is the ability to find expertise from within your own workplace very quickly. Asking a question in a status stream gives more immediate and straight answers than in a clumsy e-mail thread, or asking out loud in the office.

The stream is the backbone of a social intranet, like Incentive. It's where you get a grip of what is going on and where. Many Incentive users report that the stream itself is enough to make Incentive the most valuable work tool they can't be without.

But...there is a golden rule that everybody should be aware of concerning questions - if somebody asks a question in your social intranet stream, please let the very first answer be a relevant one - and not a joke.

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What is your social intranet called?

Tuesday, November 26, 2013 3:01 PM 0

A social intranet is not just any intranet. It's social, which makes all the difference in the world compared to an "ordinary" intranet.

What does this give us? To me, where I work, our social intranet is almost like one of the coworkers. It's a reliable friend who keeps track of what I, my closest colleagues - and even those far from me, but who share stuff I need - do every day.

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European businesses want more control over business critical data - since revelations from NSA leaks

Monday, November 18, 2013 10:18 AM 0

Perhaps it comes as no surprise, but now we start getting hard facts around what we have already suspected for some time; European businesses tend to 1) want more direct control of business critical data than before, and 2) are more prone to choose non-American hosting- and cloud partners.

recent survey by PriceWaterhouse Coopers states that almost 25 percent of German companies now see cloud services as "very risky", which is a raise by 6 percent. As many as 54 percent of German business see cloud services as highly risky or very risky.

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Does the social intranet require me to be connected all the time? No!

Monday, November 04, 2013 3:24 PM 0

While most people seem eager to admit that social media tools like Facebook, Instagram or Twitter make their lives better, easier or just more fun -- both at work and elsewhere -- there are many concerns that social media, cell phones, and modern connectivity also limit us, and even make our brains work slower.

Recognized speakers like Ben Hammersley comes back to this a lot nowadays.

A question that many return to derives from the fear that social media have to keep our attention in a tight grasp in order to become meaningful. At Incentive, we believe that it's quite the opposite - the real power of a social intranet is that you do not have to be connected all of the time. What is important, however, is that as many as possible are connected.

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Social Intranets: what do you *really* mean when you press the like-button?

Tuesday, October 15, 2013 2:45 PM 0

Facebook and other social media sites have brought a brand new way of communicating online to the masses. For those who are around 18 years old and younger, social media is a natural part of life and daily communication routines.

One accepted way of showing others what you think about something is by liking it - or more specifically, pressing the like-button. But what does it really mean to like something by pressing a button? And how can this be translated into social intranets, such as Incentive?

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Social intranets save time. Period.

Tuesday, September 17, 2013 3:09 PM 0

Sometimes the most explicit questions are the hardest ones to answer.

While recent reports and surveys all talk about how knowledge in general is the key economic resource of competitive advantage, it can be hard to prove that a social intranet - and other social business tools - provide just that.

How can we prove the benefits of a social intranet with one, single question that takes a few seconds to ask?

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Get 60 days of unlimited users in Incentive

Monday, June 03, 2013 2:40 PM 0

When you download the Trial Version of Incentive, you get 3 free users and complete functionality.

For some organizations, this is not quite enough - and therefore we have launched an option to require 60 days of unlimited users in order for you to try out Incentive on a larger scale.

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Why Incentive chose Los Angeles

Wednesday, May 29, 2013 2:57 PM 0

In May 2013, Incentive went global and we established our very first office abroad - in Los Angeles.

Some ask us why we chose LA rather than any other city in the U.S. - many thought that we would go straight to San Francisco and Silicon Valley. Well, we chose LA, and this is why:

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Incentive opens up in Los Angeles

Tuesday, May 07, 2013 6:11 PM 0

Incentive is a Social Business software that is based in Sweden, Europe.

This fact makes it hard for our U.S. customers to meet with us personally, but not anymore - this summer we're opening an office in LA!

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Rickard Hansson talks Incentive on Microsoft Channel 9

Wednesday, April 10, 2013 3:00 PM 0

Last week Incentive's CEO, Rickard Hansson, visited the U.S. and Microsoft's HQ in Redmond, Washington.

While there, he visited Microsoft Channel 9 and participated in the podcast Web Camps TV - presenting how to best make use of Incentive, a social business software for enterprises.

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Incentive 2.6 available now - adds notifications and mentions

Friday, December 21, 2012 3:30 PM 0

Version 2.6 of Incentive - the fastest social collaboration platform out there - is now available. This update brings a few minor bug fixes and a major update in the handling of notifications and mentions in your activity streams.

Activity streams in Incentive are great for instant, real-time collaboration. If you need to reach someone even faster, the new notification system in Incentive 2.6 does the job. Type @ and the first letters in the name of the person you would like to notify, and a list of relevant names pop up.

Whenever someone has mentioned you, a notification in the upper corner will tell you. Click on it to show all notifications since the last time you checked.

If you would like to receive notifications through e-mail, this can be configured by each individual user in the Settings-section. You can choose between getting an e-mail every time someone mentions you, or getting a daily digest. It is also possible to choose other events to be included in your notification emails.

Upgrade Incentive to version 2.6 from

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Incentive now available on Windows Azure

Wednesday, November 21, 2012 3:34 PM 0

Incentive is a server software for real-time social collaboration with streams, wikis and blogs - which means that all data is safe and secure within you own server.

For those of you who want to use Incentive in a cloud environment, we can now offer Incentive on Windows Azure, Microsoft's highly esteemed cloud solution for big and small companies.

What do I need?

To install Incentive on Windows Azure you need an Azure account. Normally you get a 3 month free period to try out the functionality. Read more about Azure and the trial period at:

How much is Incentive?

Incentive is free for up to 3 users, which is default when you install it. For additional users - please see our pricing model. Support and upgrades for the first 12 months is included and after that optional.

Is that it?

Yes, that's it. Windows Azure offers a server environment in the cloud so that you do not have to install Incentive on your own server, if you don't want to.


1. Get a trial account on Windows Azure, or use your current account if you're already a customer.
2. Click "New website" and "From Gallery" and look for Incentive. Install it.

More information about Incentive:
More information about Windows Azure:

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Incentive 2.5 now available at Microsoft Web App Gallery

Friday, October 19, 2012 12:20 PM 0

Incentive is a server software, which means that all data is safe and secure within you own server. As of today you can install Incentive 2.5 on your server directly from Microsoft Web App Gallery.

What is Microsoft Web App Gallery?

Have you ever wished for a place where you can find the best and most reliable web apps for your organization, without having to go through the tedious work of making sure they are safe to run and rely on?

Well, that is exactly what Microsoft Web App Gallery is - it takes months for a software to meet the qualifications and demands that Microsoft Web App Gallery states. In the end, you know that the web apps you find there meet your high standards.

So where can I find Incentive on Microsoft Web App Gallery?

There are two ways - either you go look for it among the highest rated web apps, where Incentive usually resides :)

Or you just go straight to the download page

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Import your data from ScrewTurn Wiki to Incentive

Wednesday, October 17, 2012 12:30 PM 0

ScrewTurn Wiki is a popular free wiki software, but is now discontinued. You should consider importing your data to another popular wiki software, such as Incentive.

In December 2012 we will release a free tool for importing data from ScrewTurn Wiki to Incentive. A tool that is easy to use directly from the installation of Incentive, or any time afterwards.

Please note that we do not alter your original ScrewTurn Wiki-installation in any way; it's still there - safe and sound. But as soon as you start using Incentive, we doubt that you will ever want to go back.

Sign up and be the first to know when ScrewTurn Wiki Import Tool for Incentive is available:

More information about Incentive:

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Incentive 2.5 is available for download - with a brand new license model

Wednesday, October 10, 2012 12:50 PM 0

Incentive is now released in version 2.5, with a much upgraded user interface and more focus on instant communication with activity streams.

Incentive also introduces a brand new license model where you only pay for the exact amount of users, and not in levels - which is customary among the competition.

Download Incentive 2.5 at

Explore the flexible license model

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